5 March, 2020
The Seal accredits Corporate Social Responsibility (CSR) in the communication field.
CBM Servicios Audiovisuales S.L.U, a company belonging to the Grupo Secuoya, which is in charge of managing ‘La7 TV’, Murcia’s regional television channel, has obtained the Responsible Communication Seal (SCR) awarded by the Official Association of Journalists of this Autonomous Community.
The Seal proves Corporate Social Responsibility (CSR) in the communication field. It therefore distinguishes companies that are committed to ethical values and professional deontology, in which journalists and audiovisual communicators are expressly committed, as this is an indispensable membership requirement .
“With this accreditation we want to strengthen the work of journalists in corporate communication, betting on the professionalization of information,” said Marta Isabel García Rivas, head of the Corporate Social Responsibility Area and Treasurer of the Official Association of Journalists of the Region of Murcia. On his part, Antonio Peñarrubia, from CBM Audiovisual Services, highlighted the initiative as a step towards “reinforce truthfulness and informational commitment”.
Since its creation, more than 60 entities have been awarded with the ‘SCR’ accreditation in the region, although the Seal has acquired a national dimension, through the Professional Network of Journalists in Spain.